Why should your brand have distinctive assets? Why are they important to your branding? What is it that can make distinctive assets more valuable than overall branding? What comes to mind when you see or …
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3 Cats Labs Owner and Founder Shane Hebzynski and an animation of the 3 Cats Labs logo appeared in a Best Company article about animated logos. In the article Shane explains where and how animated …
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Content marketing can involve some difficult choices. What will be the most effective? Should we experiment with something new? With such a variety of choices to marketers, the choice of what to use doesn’t need …
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The words “graphic design” brings different thoughts and ideas to different people because there are different types of graphic design. Some people associate graphic design with web design and apps while others think of brochures …
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What Is Customer Journey Mapping? There isn’t a single standard form to customer journey mapping, but no matter it’s form, customer journey mapping describes the interaction between a customer and your business at every stage. …
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Your brand, like all others, has competitors. Also like you, other brands spend a good portion of their time, energy, and resources establishing and then maintaining an edge over competitors. Unfortunately there isn’t a lone …
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Do you want to entice your customers a little bit more and increase your ecommerce sales? It can be done, but to do so you’ll need to have SEO friendly product description writing that is …
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Catalogs are rapidly expanding and customers are moving faster through their daily life than ever before. The implementation of recommendations has become essential for the customer experience of anyone selling online. Why? Brands need to …
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Gender neutral branding and marketing is a topic that has seen an increase in discussion lately. 3 Cats Labs’ Founder, Shane Hebzynski, had the pleasure of contributing his thoughts to an article about gender neutral …
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Marketing is an area that has always been evolving and changing, but now it changes more rapidly and evolves more quickly. Marketers today need to always be aware of new trends along with emerging trends …
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