A lot of marketers use automation to help them and their teams achieve their marketing goals, if they have them, but more eon that later. Of course this makes perfect sense because modern marketing has …
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You’ve probably been hearing the term ‘NFT’ tossed about in conversation or in news headlines. So, what are these new NFT things? NFT is an acronym for a non-fungible token and they’ve been getting a …
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Go ahead and open some browser tabs, flip through a brochure or leaflet you have lying around and look for we statements. It’s practically guaranteed most of what you read will sound something like: “We …
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Now that we’re eagerly closing out 2020 and moving into (hopefully) betta 2021, we’re sharing our top 5 posts of 2020. 5 Social Media Graphic Design Trends for 2020 Graphic design trends change often because …
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A crisis changes a consumer’s relationship with a brand and there’s a shift in what’s expected of products and services. Consumers today are demanding that brands be involved in current events that are relevant to the …
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The COVID-19 pandemic caused a lot of changes forcing brands to confront and adapt. The way we shop, the way we work, and the way we interact with friends and family have all changed. Some …
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We all know, even those who are tangentially involved with tourism and hospitality, are aware of the hit being taken by the travel sector due to COVID-19. It’s now time for travel industry brands to …
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Just as with all marketing, email marketing also employs psychology to persuade or direct the viewer of an advertisement or marketing materials to take a desired action. We’ve put together 12 tips for using psychology …
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The world has undergone a massive change and not a single business nor organization has gone untouched. If you’re struggling to adapt, and you’re not the only one, continue reading for some tips and steps …
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Branding is full of myths and misconceptions, and unfortunately, many of these myths can stop you and other business owners from investing in your brand. We’re going to look at 5 common misconceptions, explore what …
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