The Coca-Cola logo is known throughout the world and today’s it’s seen as an iconic logo. However, the logo you see today at sporting events and at your local supermarket isn’t the original Coca-Cola logo. …
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Colors, logos, and typography are always the first few things that come to mind when people think about brand identity. Usually logo design and brand colors to get the bulk of the attention, but fonts …
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When building a brand, the selection of memorable brand colors is one of the most important fundamental choices. Brands such as Coca-Cola, McDonald’s, and Starbucks all have close color associations, and they’re all in the …
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The surprising birth and rapid demise of the European Super League is an example of how fans and consumers shape brands Consumers are more connected, informed and empowered than at anytime in history, and for …
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What Does It Mean to Rebrand? A brand is more than a memorable logo or a catchy tag line. Building a brand is the communication of a brand’s story and its principles. A brand is …
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Now that we’re eagerly closing out 2020 and moving into (hopefully) betta 2021, we’re sharing our top 5 posts of 2020. 5 Social Media Graphic Design Trends for 2020 Graphic design trends change often because …
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A new year is fast approaching and for many, 2020 can’t end soon enough. However, for packaging design it has been a year of lessons. We’ve realized just how important e-commerce can be to our …
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Trends are always changing and brands need to keep up with them to remain relevant. Why do trends change? Trends change because as they become more commonplace, they impact they have becomes less effective; and …
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A crisis changes a consumer’s relationship with a brand and there’s a shift in what’s expected of products and services. Consumers today are demanding that brands be involved in current events that are relevant to the …
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Now that we’re social distancing and people live with the potential for renewed lockdowns, social media has only become more important. Facebook, Twitter, Instagram, and other social media platforms are valuable for business from the …
More "Social Media Branding Quick Guide"
